Business & Marketing

Free Sales Assessment Test: Check Your Selling Skills

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This sales assessment test helps you check your selling strengths across prospecting, customer conversations, and closing, with instant feedback you can act on. Want more practice? Try our sales skills assessment test for a deeper skills scan, a business skills assessment test to broaden your toolkit, or a retail management assessment test if you work in store operations.

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1What is the primary purpose of a sales funnel?
2In sales, what does 'cold calling' refer to?
3A Customer Relationship Management (CRM) system is primarily used to:
4Which of the following is an example of a benefit rather than a feature?
5An effective elevator pitch should ideally last:
6Prospecting in sales primarily involves:
7What does the acronym SPIN stand for in SPIN selling?
8Following up promptly after a sales call most directly increases:
9Which criteria are included in BANT qualification?
10Consultative selling primarily focuses on:
11How should you respond to a direct price objection?
12What is a key characteristic of active listening?
13A buyer persona is best described as:
14Which best describes the 'assumptive close' technique?
15What does SMART stand for in goal setting?
16How does up-selling differ from cross-selling?
17How is sales pipeline velocity calculated?
18In SPIN selling, 'Implication' questions are designed to:
19Strategic account management focuses on:
20Using historical data to forecast sales primarily improves:
21What defines your unique value proposition?
22Solution selling differs from product selling in that it:
23Multi-channel prospecting typically includes:
24An ROI calculator in sales helps by:
25In complex sales with multiple stakeholders, which approach is most effective?
Learning Goals

Study Outcomes

  1. Evaluate Sales Strategy Proficiency -

    Use the sales assessment test to gauge your grasp of core sales strategies and identify best practices for refining your approach.

  2. Analyze Customer Interaction Techniques -

    Examine real-world scenarios in the sales quiz to determine effective methods for engaging customers and building lasting rapport.

  3. Identify Competitive Positioning Strengths -

    Pinpoint how to differentiate your offerings in a crowded market by recognizing key positioning tactics evaluated in the assessment.

  4. Apply Closing Techniques Confidently -

    Practice proven closing methods through targeted sales test questions and answers, boosting your ability to seal deals with confidence.

  5. Prepare for Sales Interviews -

    Leverage insights from the free sales assessment test to craft strong responses and excel when faced with sales assessment test questions and answers in interviews.

Study Guide

Cheat Sheet

  1. Master the Sales Funnel -

    Review the AIDA model (Attention, Interest, Desire, Action) to understand buyer progression through the sales funnel and anticipate common sales assessment test questions. Use the mnemonic "All Iguanas Do Acrobatics" to recall each stage quickly. HubSpot research shows that optimizing AIDA stages can boost conversion rates by up to 50% (Source: hubspot.com).

  2. Apply SPIN Selling -

    Learn Situation, Problem, Implication, Need-Payoff to structure discovery conversations and prepare for tricky sales quiz scenarios. Practice framing SPIN questions to excel in a sales test or sales assessment test questions and answers section. Huthwaite International reports SPIN Selling can increase large-deal close rates by 35% (Source: huthwaite.com).

  3. Master Active Listening & Questioning -

    Use open-ended questions like "What challenges are you facing?" alongside the LARA model (Listen, Acknowledge, Respond, Ask) to uncover true customer needs. Reflective listening - paraphrasing what you hear - builds trust and prevents miscommunication. University of Michigan studies show active listening can improve customer satisfaction scores by 30% (Source: umich.edu).

  4. Craft a Compelling Value Proposition -

    Employ the "For [target] who [need], our [product]…" template from Harvard Business School to clearly differentiate your offer in a sales test. Practicing concise, benefit-focused statements helps you shine in both interviews and sales assessment test questions and answers. Harvard Business School research finds a strong USP can lift close rates by 20% (Source: hbs.edu).

  5. Use Proven Closing Techniques -

    Learn trial closes (e.g., "How does this solution address your needs?") and the assumptive close to smoothly guide prospects toward agreement. In a sales assessment test or sales quiz, you'll face objection scenarios - apply the feel-felt-found method to respond confidently. The Sales Management Association shows that skilled objection handling can improve deal win rates by 35% (Source: salesmanagement.org).

AI-DraftedHuman-Reviewed
Reviewed by
Michael HodgeEdTech Product Lead & Assessment Design SpecialistQuiz Maker
Updated Feb 20, 2026